Methodology
我们把全球最前沿的变革科学,转译成中国企业用得上的方法。We translate the world's leading change science into methods Chinese companies can actually use.
让变革从少数人的项目,变成多数人的机会。From a few people's project to everyone's opportunity.
紧迫感 → 联盟 → 愿景 → 志愿者 → 消除障碍 → 短期胜利 → 加速 → 制度化。其脉是科特国际中国区战略与认证合作伙伴。ChiefMinds is Kotter International's strategic & certified partner in China.
变革神经科学The Neuroscience
组织中同时存在"寻找威胁"与"寻找机会"两套系统。变革领导者的工作,是让两者都为转型服务。Two systems run in every organization — threat-finding and opportunity-finding. Change leaders make both serve the transformation.
双元操作系统Dual Operating System
层级制度保证可靠与效率;网络带来敏捷与速度。变革需要两者同时运转——这是科特变革科学的核心主张。Hierarchy delivers reliability; networks deliver speed. Change needs both running at once — the core of Kotter's dual operating system.
四个核心原则Four Core Principles
GREAT Model
Goal 明确目标 · Research 组织诊断 · Endorse 高管共识 · Apply 真实场景应用 · Track 行为追踪复盘。
每一步,都指向可观察的行为改变。Goal · Research · Endorse · Apply · Track — every step aimed at observable behavior change.